Cozying up to prime time: Snuggie's big break
From: msnbc.com: U.S. business
Category: Business
01/27/2009 (5 h 48 m ago)
Peddlers of $19.95 gimcracks ("Act now!") and other 800-number come-ons have become some of TV's most prominent sponsors as a sales lull and an ailing economy sends prices for airtime plummeting.
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