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(last updated 7:30am EST 01/21/2009)
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Advertising: Is Star Power Enough to Sell Beer in Hard Times? Two Brewers Hope So
From: NYT > Media & Advertising
Category: Business
01/20/2009 (21 h 29 m ago)
Anheuser-Busch InBev and Heineken are preparing efforts to reach beer drinkers who have been watching their spending since the recession began.
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